MagVenture

The Problem

MagVenture was the first in their industry to offer a type of medical device and were still the most advanced technologically, but they needed a marketing partner to help them regain marketshare through digital and print marketing efforts.

The Solution

In collaboration with TradeMark Advertising as a marketing partner, MagVenture began an effort to develop marketing resources to launch new campaigns nationwide while also providing marketing support to the practices that purchase their devices to enhance grassroots results for their technology. This campaign used video marketing assets, print design, website marketing, and online advertising to generate short and long-term results.

Additional Project Info

Overview of all items produced for MagVenture:

  • New modern, online marketing program to kickstart medical practices who purchase their devices
  • New marketing poster design
  • A suite of new marketing video assets of testimonials from patients who benefited from treatment from across the country

My Contribution

My roles for this project:

  • Strategic Content Director
  • Creative Liaison & Input
  • Video Producer
  • Pre-production
  • Post-Production
  • Goal-focused Copywriter
  • Project Manager
  • Marketing Program Manager